promotional merchandise, branded merchandise, exhibition merchandise

Promotional Exhibition Merchandise – How do I Exhibit like the Big Players?

Exhibition season has flung back around faster than a speeding ticket we hurtled down the high street to avoid! Are you prepared? Are your marketing engines revved and ready? If not, don’t fret, Complete Merchandise is happy to offer some promotional-dad-advice this month!

Having both visited and exhibited at exhibitions on countless occasions, we know what makes the audience tick, pick, and click. Your weapon of choice = promotional merchandise.

How and why does it work? To put simply, we’re presented with an unprecedented enormity of information (thanks to our good friend, Mr Marketing), and so our brains quickly rely on visual triggers and reminders to order this information. This is where promotional merchandise come into full effect. For example, if you distribute branded mugs to exhibitors (i.e. potential customers), they’ll remember your product or service for longer, and in greater detail. Our greatest piece of advice is to stretch your marketing efforts as far down the line as possible; give consumers something that’ll remind them of you for months to come.

Awesome, tried-and-tested exhibition merchandise, include: promotional bags, drinkware, technologies such as USB sticks and powerbanks, pens, keyrings, and edibles.

For-the-day merchandise that are essential, include: branded clothing (t-shirts, polo shirts, caps, etc.), and lanyards. Both highly conducive to a clear brand identity at your stand.

Below, is this month’s ideas board, crammed to the edge with promotional exhibition merchandise that every business will benefit hugely from. Visit us at www.completemerchandise.co.uk to see our full rang. If you would like to enquire or have any queries, contact our friendly team on 01420 478866, or email us at info@completemerchandise.co.uk!

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promotional merchandise, branded merchandise, exhibition merchandise

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