We’ve come up with 6 Easter promotion ideas that you can incorporate into your marketing sales strategy this year.
1. Gift Incentive
You can offer your customers an Easter gift incentive when they make a purchase. Whether it be a small gift you add to each sale you make or a well thought out gift set that encourages sales i.e. buy XYZ or spend X to get limited edition gift set.
A small gift could be an Easter chocolate bar or net of assorted colour mini eggs.
A limited edition gift set could incorporate something that is put together from your own line of products which is held together in a luxury gift bag. I.e. if you are in the automotive industry, you could possible put together a car kit of useful items such as air freshener, boot tidy, parking ticket holder etc.
Easter Gift Tin
2. Say Thank you & Remember us
Give a gift of a card to resurrect customers whom may have forgotten you or to just say thank you to your loyal ones. Jog the memory of some customers whom may not remember you, a reminder can encourage consumers to visit your store or stimulate a purchase. You can even give out a discount code or voucher to sweeten the deal. As they say, its much easier to gain the business from someone you have dealt with before than someone completely new.
3. Hold an Easter Extravaganza event
Hold an Easter event to draw in the crowd whether it be an Easter Egg hunt or decorate an egg, its a way to get consumers to flock to your store and at the same time, hopefully make a purchase whilst creating positive brand awareness for your company.
Promotional Easter Micro Egg in a Box
4. Create a competition
We all like a freebie so a chance to win something for free does capture the attention especially if the task is fun and the reward is good. I.e. count the number of eggs in this clear tank or find all the Easter eggs on this flyer for a chance to win. If they guess correctly they could be entered into a raffle for the main prize and if they haven’t won the main prize you can still offer a discount code or voucher to spend at your store. Win-Win.
Easter Organza of mini Eggs in assorted colours
5. Reward Loyalty
For those special customers who buy time and time again, this is a very good opportunity to say thank you again with a customised Easter egg. Another way to stamp your brand onto your customers to give them another reason to stick with you instead of your competitors.
Promotional Easter Shape Easter Egg Box
6. Give Tips
Easter is also a time where all the Children have their Easter break from school. With so many events during this period, it might be a good idea to give parents something like a magnet to place onto their fridge with a list of upcoming key events or tips of things to do at Easter. Your brand will be in front of their eyes for a whole month.
If you would like help with promotional items with this Easter contact the friendly Complete Merchandise Team on 01420 478866 or e-mail firstname.lastname@example.org