Print Colours

Print Colours

My Artwork Consists of Solid Colours

If your artwork is built on solid colours (e.g. solid blue with a solid yellow border), then you’ll be working with Pantone colours. Pantone colours are a range of fixed, coded colour shades which allow all parties (you, us, designers, printers, etc.) to achieve the exact same colour from start to finish. Samsung, for example, achieves imaculate brand consistency by allocating all printing to one exact blue: Pantone 286 c. 

See our ‘Pantone Colour Chart’ to locate your Pantone colours. 

My artwork consists of gradients

Gradient-filled artwork require different printing techniques such as digital or dye-sublimation printing. We call this full colour printing. This type of printing uses CYMK references instead of Pantone, therefore achieving exact Pantone colours is not possible due to the different colour system. Slight colour dissimilarities may occur but we will do our upmost to match as close as possible. Usually to the naked eye, there isn’t any difference. 

CMYK colour system refers to the use of four inks: cyan, magenta, yellow, and black. Its a combination of the different percentages that make up the different colours.

Within our logo, the pink text would be CMYK 0 92 18 0 or sometimes displayed as C0 M92 Y18 K0.

What is a setup / origination / digitising fee?

Setups, originations, digitising fees are all terms that refer to the process of getting your artwork on to the appropriate print machines. This fee ranges in price depending on the print colours involved, time it takes to produce the design on a machine and the amount of screens needed in the case of screen printing.

What are Pantone colours?

It can be very frustrating to see your sky-blue logo looking sneakily turquoise on your final printed products. To prevent this, we welcome you to The Pantone® Matching System – the world’s leading colour matching system that all printing companies refer to. It’s the ideal way to ensure true colours when you specify your design, enabling all parties (you, us, printers, etc.) to refer to the exact same colour from start to finish. 


Colour Variance

Your brand colours would always look best on a white background.

Where possible, our printers would apply a white undercoat so your logos sit vibrantly on coloured promotional merchandise.

This isn't always the case and we would advise if colours may tint when the final print is produced.